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And now I would like to lay out a
few of my major complaints on the new season of The Apprentice:
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Generic ‘reality TV’ feel- Last
year the The Apprentice seemed fresh. There were actually
opportunities to use your brain while watching television. Now
it seems to be a garbled showcase of obnoxious fools chosen to
get under our skin. Sam and Omarosa were such a hit- let's load
up on the freaks! And please, why the immunity? Will season
three have tiki torches? A rose ceremony?
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Excessive product tie-ins- Now,
I realize that product tie-ins are inescapable. But an entire
hour program devoted to a new product roll out? Come on! And,
let’s not forgot the Proctor and Gamble folks (the same ones
from the show!) inviting viewers to log on to their website
for a chance to do better than the real contestants. They
should be paying me to watch.
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The firing of Bradford- Why
would Donald Trump fire Bradford? Why? Perhaps to create his own
(Crest Vanilla Mint) buzz? I think it’s pretty rare to get
fired for being capable and confident in job well done. I am
less than familiar with corporate policy on immunity forfeit. It
all makes me wonder if Trump is really looking for the best
employee, or a cheap way to promote himself. Will Bradford be
back!?
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The method of Stacy J’s
dismissal- Alright, alright, the woman is disturbed. But did
we really need the whole team to rally together for round
robin character assassination? I particularly loved how she
proved she was not crazy, “Crazy people blow up buildings and
don’t pay their taxes. I pay my taxes.”
I think all the criticisms can be
boiled down to: Trump knows he’s got something here in The
Apprentice and will do
whatever it takes to milk it. And I mean whatever. I can only
imagine what is in store.
Related:
2005 Academy 'Oscar' Awards Review
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studio
More Guest Columns
2005 Grammy Show Review
American Idol's First Season: Review and
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